I began using social media management and creation tools when I ran my own companies, allowing me to trial and error and grow exponentially over that period, which then evolved into managing it for other brands as my experience grew. I then transitioned into managing social media portfolios and creating content (reels/ videos) for Toronto agencies full time and that’s when my training and experience all came together.
The social portfolios I have managed and created content for have grown by 3.6% year after year, overshooting the global benchmark of growth which is 1.5%. I manage content across Instagram, LinkedIn (B2B), TikTok and Facebook depending on the brand. I also am a digital asset manager for websites for the same brands and have increased their website traffic by 20,000 visitors each quarter.
photography / content creation, direction,
ui DESIGN & MANAGEMENT, brand identity
march 2021 - June 2022
photography/ content creation, direction,
ui DESIGN & MANAGEMENT
lily & poppy
april 2020 - august 2022
photography/ content creation, direction,
ui DESIGN & MANAGEMENT, brand identity
triple m canada
launching soon